Odyssey Works Masterclass Experience Design
Experience Design (XD), focuses on engineering live encounters that prioritise the audience's experience of the event. In 2019, I was thrilled to be accepted into the prestigious Odyssey Works Masterclass Programme in New York, which is renowned globally for its pioneering approach to experience creation. Alongside a diverse group from around the world, I immersed myself in learning their process and techniques, including experiential diagramming and empathic design, culminating in the creation and execution of a unique 'experience for one' that unfolded over multiple days across two towns in Upstate New York.
Following this, I have created other experiences which span the corporeal and the digital with particular interest in rekindling play, wonder and a rediscovering the magic hidden in ordinary environments.
Experience Design principles inform much of my work, from a focus on audience experience, to crafting journeys using a knowledge of perception and spatial design, as well as carefully diagramming the flow of an experiential event.